Simms Jenkins

Simms Jenkins is CEO of BrightWave Marketing, North America’s leading email marketing focused digital agency. Jenkins has led the award-winning firm in establishing a top tier client list including Affiliated Computer Services (a Xerox Company), AGCO, Chick-fil-A, Cox Business, O’Charley’s, RaceTrac Petroleum and Sports Illustrated.

He was awarded the prestigious AMY 2010 Marketer of the Year from the American Marketing Association for being the top agency marketer and the Email Marketer of the Year at the Technology Association of Georgia’s Tech Marketing Awards.  Jenkins is the author of The Truth About Email Marketing, which was published by Pearson’s Financial Times Press and is currently the Email Marketing Best Practices Columnist for ClickZ.